Updated November 26th, 2025, to add in the challenge of the user’s browser language settings on what is presented. Since my recent PubCon presentation, I have spoken with a dozen companies that had previously or recently implemented hreflang for their global sites, and it was not working as they hoped. They often referred to it […]
Why Your Perfectly Implemented Hreflang is not working Read More »
I am on a working vacation on the island of St John’s in the US Virgin Islands, which has a fantastic view of the Caribbean Sea. It being the Monday before Thanksgiving, I encountered a frequent problem for locals and international travelers: the dreaded IP location redirections that did not account for our location. As
IP Detection for Regions and Terrirories Read More »
That is a question I have to wrestle with weekly with global websites trying to explain why companies need to do something only to have them point to either a larger company or a random article that is doing or advocates doing it the way they want despite significant evidence or even a written standard
When is the Standard Not the Standard? Read More »
Understanding the Root Causes of Failure My father always encouraged me to understand why something happened, not just a problem. Most managers troubleshoot the problem rather than to diagnose it to find the reasons (root causes) for the failures. To increase performance and efficiency, we must go beyond the simple problem or error and try
Understanding the Root Causes of Failure Read More »
